HOW TO KILL A GOOD IDEA
In order to assess the viability and feasibility of a new
idea, it is crucial to be a detached observer. What is a detached observer?
Let me start with what an attached observer is. That is a
person who looks at new ideas, wearing the glasses of the past. He or she
thinks that his/her ideas are always better and that their experience is more
relevant. So, they have a prejudiced perspective. This baggage of the past
prevents them to have an open-minded view. They also immediately can tell you
why your idea won’t work. That is because they have had an experience in the
past, which didn’t work out.
This is highly frustrating for the person with the new idea.
They feel like they haven’t received a fair chance of pitching their idea. The
‘assessor’ also looses as he might wrongly criticise a perfect idea and this
miss out on an opportunity.
A detached observer has an open-mind and looks ‘from a
distance’ at the idea. This person is not influenced by the past and can easily
see the opportunity in its wider perspective (from the past and into the
future). This detached perspective is crucial, because the circumstances are
changing so fast, it is simply impossible to judge the merits of an idea based
upon solely the past. A detached observer is capable of silencing his inner
critic and this have an impartial view.
So, which ‘glasses’ will you wear the next time you are
asked to assess a new idea?
GROW YOUR PEOPLE, GROW YOUR BUSINESS!
